Tag Archives: vocanic

Ian McKee

Ian Mckee

Ian MckeeIan is the Founder of Vocanic. Since starting up Vocanic in 2005, Ian has worked with brands  & organisations like StarHub, SAFRA, Microsoft, MiCA, HPB, Mercedes Benz and many others.

Prior to Vocanic, Ian was MD for Informative Asia Pacific working on word of mouth & influence marketing projects for brands such as Zuji, DBS Bank, HP, Nokia, BP & Mars.

Originally from the UK, Ian has called Singapore home for the last 14 years. Ian holds a BSc (Engineering)/B.Com (Economics) conjoint from Birmingham University.

Shreeniwas V Iyer

Shreeniwas V Iyer

Shreeniwas V Iyer
Shreeniwas (Shreeni) is CEO at Vocanic where he heads Strategy, Business Development and Operations across all markets. Shreeni was previously CTO at Vocanic between 2010 and 2016. Prior to Vocanic, Shreeni worked at multiple technology product development roles including Trilogy and Yahoo!

Shreeni has over 12 years’ experience in building and operating technology projects, with the recent 6 years in marketing technology including Products, Campaigns or Applications. Shreeni has a Bachelor’s degree in CS from University of Delhi, a Master’s degree in CS from Indian Institute of Technology, Kanpur (IITK) and a Diploma in Business from Symbiosis International University. Originally from India, he has been based in Singapore since 2009.

Chris Drumgoole

Chris Drumgoole

Chris DrumgooleChris is Director of Products where he is responsible for Vocanic’s key products and platforms that play a central role to Vocanic’s social media offerings. Chris is also responsible for project management governance.

Chris is a Project Management Professional (PMP) certified Software Project Manager with 10+ years project management experience in the software outsourcing and social media industries. Chris holds a Bachelors of Science in Engineering degree in Computer Science from the University of Michigan.

André Amaral

André Amaral

André AmaralAndré is the Regional Executive Creative Director of Vocanic. He graduated with a B.A. in Social Communications. After working for JWT, IBM and DM9DDB in Brazil, he subsequently held a couple of creative positions at Wunderman and FCB in Dubai before setting up his own innovation network called Mecenato (mecenato.co).

He has won awards for global clients in creative festivals such as the Webby Awards One Show, New York Festival, Dubai Lynx, Caples Awards, Mena Cristal, El Ojo de Iberoamérica, London Festival, ABP, El Sol, Wave, Young Guns, CCSP and Colunistas Brazil. His work history combines experience in network agencies, design work for Fortune 100 companies, web design shops, contributing editor to local newspaper, account services and NGO web design collaboration.

Marketing communication and brand experience include works for global and regional clients like Coca-Cola, Nike Football, Nivea (Beiersdorf), Emirates Airline, StarHub, NTUC Fairprice, SMRT, KFC, Pizza Hut, L’Oreal, Nikon, Emaar, Intel, Benetton, Mondelez, Pond’s, Unilever, Olay, Gillette, Oreo (Mondelēz), ŠKODA, Fedex, Honda, Hyundai, Land Rover, WWF, and many more.

Shane Crombie

Shane Crombie

ShaneShane Crombie joined Vocanic Indonesia as Country head with 20 years of digital media experience dating back to the beginning of the internet in San Francisco.

Shane has devoted the last 20 years building holistic digital marketing programs while functioning as a trusted adviser to senior corporate decision makers. Beginning at one of the first ever digital agencies, Lot21 (Isobars founding agency) in San Francisco, Shane assisted in crafting the first IAB universal ad package and designed the large rectangle and interstitial ad formats. Shane has also held leadership positions in Los Angeles, New York, Sydney, Shanghai and Beijing for the world’s leading media and creative agencies. He joins Vocanic from Mediacom China where he functioned as national head of digital, overseeing work for Shell, VW, P&G, Starbucks and others.

Vivienne Maguire

Vivienne Maguire

Vivienne MaguireVivienne is the General Manager of Vocanic, Malaysia. She brings with her a wealth of digital marketing experience. She has worked with multinational clients across Asia, Europe and the Middle East, including HSBC, Coca Cola, Renault, Philip Morris, Samsung. She has successfully launched and developed the digital marketing divisions of global advertising and media agencies and independent web development agencies. Her success has been awarded and recognized by the industry where she won the DMA Award for Best Start Up and Independent Grand Prix Award.

Nina Jinadasa

Nina Jinadasa

Nina JinadasaNina is the Regional Commercial Director for Vocanic. She has experience with working with a Big 4 accounting firm, Deloitte. Her industry background includes telecommunications, management consulting and branding.

She relocated from Melbourne in 2013, and has been enjoying working and living in Singapore. Nina is a CPA and holds a Bachelor of Commerce degree from Deakin University.

New Senior Appointments for Vocanic’s Regional Management

Social media marketing firm, Vocanic, announced the appointment of Vivienne Maguire as General Manager, Malaysia  and Shane Crombie as Country Head, Indonesia for its growing regional business.

Vivienne Maguire

Vivienne Maguire

Vivienne Maguire moves to the newly created role of General Manager of Vocanic Malaysia. Viv brings with her a wealth of digital marketing experience. She has worked with multinational clients across Asia, Europe and the Middle East, including HSBC, Coca Cola, Renault, Philip Morris, Samsung. She has successfully launched and developed the digital marketing divisions of global advertising and media agencies and independent web development agencies. Her success has been awarded and recognized by the industry where she won the DMA Award for Best Start Up and Independent Grand Prix Award. On her new role, Viv said, “I was attracted by Vocanic’s exceptional credentials as the leading Social Media Agency in the Asian region, combine this with one of the world’s largest media groups, GroupM, and the opportunities for clients are exceptional. I would like to continue to build on the amazing success of Vocanic in the region and look to do this by further developing our offering across Social Media including data analytics, content and strategic services.”

Shane Crombie joins Vocanic from sister GroupM agency MediaCom, China where he functioned as national head of digital.

Shane Crombie

Shane Crombie

Shane has 20 years of digital media experience and has also held leadership positions in Los Angeles, New York, Sydney, Shanghai and Beijing with some of the world’s leading media and creative agencies. “Earned media is not a mystical unicorn anymore, content marketing has evolved from a “good to have” to a “must have”. It is the new frontier for media ROI.” said Shane when asked what attracted him to the social media business. Commenting on his new team, Shane said, “We have an outstanding group in Indonesia who do amazing work. Social never sleeps and neither does my team.”

Ian McKee, Chief Executive Officer, Vocanic said, “We are delighted to welcome Viv and Shane to the Vocanic family. Viv and Shane have a deep understanding of the social and digital marketing eco system. With the appointment of these two very experienced and accomplished digital professionals, we are further building the management bench strength for Vocanic. Both Viv and Shane will be very valuable as we accelerate our APAC expansion plans.”

Vocanic continues hiring with the third announcement this year. Vocanic has offices in Singapore, Malaysia, Indonesia, Thailand and Sri Lanka.

Vocanic and StarHub win at the Loyalty & Engagement Awards 2015

Vocanic Pte Ltd. and StarHub bagged an award at the Loyalty & Engagement Awards 2015 for the exemplary work done in the category ‘Best Use of Social’.

Vocanic CEO Ian Mckee and Account Director Tina Jasmine Kaur at the Award Ceremony.

Vocanic CEO Ian Mckee and Account Director Tina Jasmine Kaur at the Award Ceremony.

“It is harder for brands to shine on social media as many users generate content of their own. That is why when we introduced StarHub Community in 2012, we constantly pushed the social media envelope to engage our audiences through crowd support, crowdsourcing, co-creation and collaboration. We are heartened that, today, our efforts have been recognised. We thank our advocates and Vocanic, our agency for making this award possible”, said Darren Choo, AVP, Social CRM at StarHub

This is the third time in a row that Vocanic and StarHub have been recognized by Marketing Magazine, having won awards for Best Use of Brand Advocacy and Best Use of Social. Vocanic’s work for StarHub was also recently recognized at the Lithys where StarHub Community won the Social ROI Titan award amongst 400 global communities.

Another client of Vocanic, Nikon was a finalist in the ‘Best Use of Games/ Contests/ Quizzes’ category. Commenting on their relationship with Vocanic, Sunny Ng, Senior Sales and Marketing Manager, Nikon said, “At Nikon, we understand that a group of highly engaged audience is the key to a brand’s social success. We challenged our social media partner, Vocanic, to come up with a campaign that will continue to build lasting relationships with our strong community of photographers. What we got was a strategy that provided a strong, measurable brand engagement through creative design and development, earned and paid distribution, and real-time analytics.”

Every year, the awards recognize elevating marketing standards and practices in the region to focus on customer loyalty and engagement.  The award is given for cutting edge work done in the field of social media and judged by an esteemed panel of judges comprising client-side marketers and loyalty experts.

 

s11

Custom Applications

custom-applicationsHaving designed, built and deployed many 100s of online activations we have the design know how and technical expertise to ensure your programs get the best possible results.

Vocanic’s software developers can build custom social and socially connected applications to help deliver your business objectives.

Scalable and designed to meet stringent quality, reliability and security requirements of blue chip clients, Vocanic’s applications can integrate in real time with your internal systems if needed.